Customer Segmentation

The right message to the right customer

Stop blasting the same message to everyone. Automatic segmentation groups your customers by behavior so every campaign lands perfectly.

Automatic Segments

Customers are automatically sorted into segments based on visit frequency, days since last visit, stamp progress, and more.

Custom Segments

Build your own segments using any combination of filters: tier, location, date range, spend level, or campaign history.

Targeted Campaigns

Send different messages to regulars vs. lapsed customers vs. VIPs — all from the same campaign builder.

Win-back Campaigns

Automatically flag customers who haven't visited in 30, 60, or 90 days and send a win-back offer to bring them back.

Segment Analytics

Compare engagement, visit frequency, and average spend across segments. Know your most valuable customer profiles.

Zapier Actions

Export segments to Zapier and trigger actions in your CRM, email tool, or ad platform for multi-channel campaigns (Enterprise plan).

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Start building lasting customer relationships today.

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